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Nudge — Email Outreach Automation

An AI-assisted email outreach platform built at AI OWL — bulk-send tracking, automated follow-up nudge scheduling, and full thread management from a single dashboard.

Overview

Nudge is an email automation platform I built at AI OWL to run outreach campaigns that actually follow up — because the money is in the follow-up nobody remembers to send.

The dashboard tracks bulk outreach across its full lifecycle: who was contacted, who replied, who needs a nudge, and when the next automated follow-up is scheduled to go out.

Thread-level controls let operators mute conversations, cancel or un-cancel scheduled sends, and step into any thread manually without breaking the automation around it.

My Role

Full-stack developer — dashboard, scheduling engine, and thread management

Tech Stack

Next.jsTypeScriptNode.jsEmail APIsAutomated scheduling

Highlights

  • Automated nudge scheduling — follow-ups go out on time without human memory involved
  • Bulk outreach tracking across the full campaign lifecycle
  • Thread management with mute, cancel, and un-cancel controls that coexist with automation
  • Built and shipped as production tooling at AI OWL